Improving Proof

Our Story

BrightLink is an Atlanta-based software firm dedicated exclusively to the professional credentialing industry. Originally founded in 2007 by EW Looney to assist our first client in the dental licensure industry, BrightLink has continued to innovate the systems and processes that credentialing organizations rely upon in order to manage their candidates. Stretching across the U.S. and into Canada, Australia, and beyond, our solutions are now used in a variety of industries. Our primary goal has, and will always be, to empower those individuals who are looking to better their lives and careers through licensure or certification.

Our Core Values

BrightLink is able to achieve its primary goal of changing lives for the better by embodying our core values, both at a corporate and individual level. These are an integral part of who we are and what we do.

→ Be Remarkable
→ Nurture Enduring Partnerships
→ Always Drive to Deliver
→ Practice Humble Service
→ Seek Pragmatic Perfection
→ Create Positive Personal Growth
→ Engage in Camaraderie

Leadership Team


 
Shaun Dishman
Shaun Dishman
VP of Engineering
E.W. Looney
E.W. Looney
Founder / CEO
Daniel J. Rocco, PhD
Daniel J. Rocco, PhD
VP of Enterprise Architecture
Matthew Stone
Matthew Stone
VP of Product & Solutions
Bill West
Bill West
Executive Vice President

Roles


Shaun Dishman

Shaun Dishman started with BrightLink 10 years ago as a Software Engineer and now oversees the entire engineering function. He has helped grow the company from its humble beginnings to being a recognized leader in the industry. He is primarily focused on building a reliable technology delivery system to maintain BrightLink’s leadership in the market.

E.W. Looney

In 2007, E.W. started BrightLink as a custom software consultancy in a spare room above his garage. Today, BrightLink is fully focused on the credentialing industry and the leading provider of credential management systems.

Daniel J. Rocco, PhD

BrightLink stole Daniel Rocco from the world of academia to put theory into practice. He is responsible for the underlying architecture and design of technology to maximize the technical leverage BrightLink employes. He has a principled yet pragmatic approach to user-centered design that results in scalable, easy-to-use systems.

Matthew Stone

Matt is a serial entrepreneur in the credential management industry with over 20 years of experience. He has a proven track record of leveraging clients core needs to optimize platform capability and time to market. Combining product and solution design functions gives the Brightlink client facing teams the expertise and responsibility to listen to our clients, understand their needs, and make promises we can keep.

Bill West

A 25‐year veteran of the credentialing industry, Bill has served in a variety operational and customer-facing leadership capacities, including customer service, program management, strategy and business development across all market segments. Bill leads the teams that help clients expand their businesses, access tools to streamline operations, and provide the highest levels of customer satisfaction for their candidates and key stakeholders.